Örebro Hockey 🤝 Never Offside

We're thrilled to welcome Örebro Hockey to our family, marking continued growth for Never Offside in Swedish ice hockey and specifically the SHL! 🏒

🗣️"We've taken the time to thoroughly analyse and prepare for this endeavour. Never Offside has crafted an exceptional product, and we see numerous benefits for our club, partners, supporters, and members. Throughout the process leading up to the agreement, we have identified significant communicative, administrative, and business-related advantages. Having our own channel that consolidates everything around the club and many underlying systems, is something we look forward to. Now, we take a new step, and we will do it our way, with thorough control and quality," says Jonas Almqvist, Commercial Manager at Örebro Hockey.

🗣️Extremely exciting that Örebro Hockey, becomes our third but certainly not last SHL club. Throughout both my tenure at Never Offside and my hockey career, Örebro has been a club that has left a lasting impression on me. The mere fact that the city of Örebro has transitioned from being a football-centric city to one passionate about hockey, speaks volumes about the dedication of everyone involved in and around the club. After meeting the commercial team, the partnership feels natural and obvious. I look forward to embarking on the digital journey and contributing to the evolution of the club's digital arena," says William Quist at Never Offside, responsible for the partnership.

Welcome to the family!

We will start producing the club’s new platform right away, and we look forward to bringing you further updates as we embark on this digital journey together with Örebro Hockey 🙌🚀

#sporttech #sportsbusiness #shl