Never Offside and Nordea Open Sign Partnership Agreement🎾📱

Never Offside and Nordea Open Sign Partnership Agreement for Digital Platform and Official Event App🎾🤝📱

The Swedish sports tech company Never Offside has signed a partnership agreement with Nordea Open to deliver a new digital platform and official event app ahead of this year’s tournament in Båstad in July.

The collaboration means that Never Offside will provide a modern, end-to-end digital solution for visitors, partners, and organizers—focused on enhancing the fan experience, communication, and commercial opportunities during one of the Nordic region’s most internationally recognized sporting events.

The new platform will include:

• Official match schedule and live updates

• Ticketing and visitor information

• Interactive maps and activity guides

• Partner activations and offers

• Push notifications

• Features for fan engagement and event data

The agreement marks another important step in Never Offside’s expansion within Nordic sports and event projects. Earlier this year, the company also announced its partnership with the FIS Nordic World Ski Championships Falun 2027.

💭“Nordea Open is one of Sweden’s strongest international sports brands and one of the Nordic region’s premier annual sporting events. We are proud to contribute to the next generation of digital event experiences. Following our collaboration around Falun 2027, it is very exciting to now also work with a globally recognised event like Nordea Open,” says Christer Haglund, CEO of Never Offside.

Nordea Open also sees strong potential in the partnership.

💭“We aim to continuously enhance the overall experience for our visitors and partners. With Never Offside, we gain a flexible and future-proof digital platform that strengthens both communication and the on-site experience during the tournament,” says Patrik Fredriksson, CEO of Nordea Open.

In recent years, Never Offside has established itself as a growing player within sports tech and digital event platforms, with a focus on international championships, tournaments, and large-scale spectator events.

A warm welcome to the NeverOffside family Nordea Open!💙🎾👏🏼